The only people in digital media who are your friends are those with enough guts to share what these people are really up to. As cynical as I sound toward my old workplace, I needed to spend two years there if I wanted to maximize my future output. Why? Because working as a full-time employee in corporate…
During my time working in the corporate digital media world, I came to one startling realization: I was nothing more than content fodder. Nobody wants to be content fodder. That’s one major reason I left the sportswriting world behind in favor of building my own lore, products, and systems. If you’re in digital media, even…
Working in digital media is a privilege for a few reasons. The biggest one is this: Knowing the psychology behind what creates a clickable headline. Know how long, on average, it takes to just make a headline click? Often between 10 and 15 minutes, and at least three people look at and approve it. Sometimes,…